{"id":16445,"date":"2020-06-24T15:20:30","date_gmt":"2020-06-24T13:20:30","guid":{"rendered":"https:\/\/sendapp.live\/?p=16445"},"modified":"2024-07-22T17:00:08","modified_gmt":"2024-07-22T15:00:08","slug":"sms-gateway-que-es-y-como-funciona","status":"publish","type":"post","link":"https:\/\/sendapp.live\/es\/2020\/06\/24\/sms-gateway-cose-e-come-funziona\/","title":{"rendered":"Sms Gateway: qu\u00e9 es y c\u00f3mo funciona"},"content":{"rendered":"
\n

SMS<\/a> Gateway: qu\u00e9 es y c\u00f3mo funciona<\/h2>\n<\/header>\n

Sms Gateway: qu\u00e9 es y c\u00f3mo funciona<\/p>\n

La propagaci\u00f3n de tel\u00e9fonos celulares e internet r\u00e1pido; ha aumentado el uso de la llamada PASARELA SMS<\/strong>, servidores que permiten el env\u00edo masivo de sms a una pluralidad de direcciones. Afortunadamente, siempre se requiere el consentimiento para recibir SMS publicitarios, no solo un sistema de La alerta por SMS podr\u00eda ser interesante de usar con una funci\u00f3n de utilidad p\u00fablica<\/strong>. Pensemos, por ejemplo, en un municipio que quer\u00eda alertar masivamente a los ciudadanos de un vecindario sobre el inicio de obras p\u00fablicas que modifican la viabilidad de la ciudad, o advertir sobre el mantenimiento extraordinario de la red el\u00e9ctrica. Hay muchos usos y no se trata solo de "marketing por SMS".<\/p>\n

\n

En este art\u00edculo describimos el funcionamiento de un\u00a0Puerta<\/strong>\u00a0sms y\u00a0API de SMS<\/a> . Por esta raz\u00f3n, en este momento, la aplicaci\u00f3n m\u00e1s com\u00fan es el lado "comercial" y de marketing, veamos de qu\u00e9 se trata.<\/p>\n

Sms Gateway: del servidor al tel\u00e9fono m\u00f3vil<\/h2>\n

Ya sea para comunicar una nueva promoci\u00f3n, para anunciar un cambio en un paquete comprado o para advertir sobre la llegada de un nuevo producto; un sms resulta ser la forma de comunicaci\u00f3n m\u00e1s simple y directa posible<\/strong>.<\/p>\n

Sin embargo, administrar una larga lista de mensajes para enviar no es nada simple y, por lo tanto, es esencial aprender a usar\u00a0Gateway y API; <\/strong>o puertas de acceso y sistemas sincronizados<\/strong>\u00a0capaz de adquirir los datos presentes en la base de datos de cualquier software de la empresa (o un sitio web) y enviar la comunicaci\u00f3n de forma r\u00e1pida, f\u00e1cil y segura.<\/p>\n

Vamos a entrar en detalles.<\/p>\n

uno\u00a0Puerta<\/a>\u00a0podr\u00eda considerarse una especie de\u00a0puente dise\u00f1ado para conectar dos o m\u00e1s sistemas de TI<\/strong>. Gracias a este puente, que en realidad representa\u00a0una interfaz con la que ponerse en contacto con otro software;<\/strong>\u00a0Es posible administrar un gran flujo de datos, \u00fatil para enviar comunicaciones de cualquier tipo a los contactos en su libreta de direcciones, por ejemplo, pero tambi\u00e9n para intercambiar datos e informaci\u00f3n de varios tipos con proveedores y gerentes de los diferentes departamentos. Este intercambio de informaci\u00f3n se lleva a cabo gracias a las bibliotecas utilizadas por los programadores de software llamados API (acr\u00f3nimo de\u00a0Interfaz de programaci\u00f3n de aplicaciones<\/strong>).<\/p>\n

\u00bfPor qu\u00e9 se usan las abejas sms?<\/h3>\n

Centramos nuestra atenci\u00f3n en usar el\u00a0puerta<\/strong>\u00a0para comunicaciones con clientes. El sistema de\u00a0API de SMS<\/strong>, puesto a disposici\u00f3n por el proveedor, se encarga de los servicios de red y SMS; le permite enviar mensajes desde su propio software o el de un tercero r\u00e1pidamente y sin complicaciones.<\/p>\n

Dicha ayuda es esencial para las grandes empresas que no desean perder el contacto con sus clientes, sino tambi\u00e9n para las empresas.\u00a0empresas m\u00e1s peque\u00f1as que desean darse a conocer;<\/strong> ofreciendo un servicio personalizado que est\u00e1 cerca de las necesidades de las posibles partes interesadas a bajo costo en comparaci\u00f3n con otros tipos de comunicaci\u00f3n m\u00e1s tradicionales. Por supuesto, comprender cu\u00e1l puede ser la informaci\u00f3n que se considera realmente importante para los clientes puede no ser simple pero, con un estudio cuidadoso de las preferencias del usuario, ser\u00e1 posible llegar a un servicio verdaderamente eficiente<\/strong>.<\/p>\n

La importancia de la privacidad.<\/h3>\n

No todos tienden a dar la debida importancia a tal sistema. De hecho, debe considerarse que el tel\u00e9fono m\u00f3vil y el correo electr\u00f3nico son hoy formas de comunicaci\u00f3n muy personales y que una herramienta como la puerta de enlace debe usarse con moderaci\u00f3n:\u00a0Tambi\u00e9n presionar SMS y ofertas continuas podr\u00eda tener el efecto contrario<\/strong>\u00a0y aburre al cliente potencial que se ver\u00eda obligado a solicitar la cancelaci\u00f3n de la lista de contactos de una empresa determinada. El consejo, por lo tanto, no puede dejar de prestar atenci\u00f3n al tipo de mensaje que se enviar\u00e1:\u00a0Un SMS puede ser muy bienvenido para una promoci\u00f3n a la madurez o una nueva llegada de un producto muy esperado<\/strong>\u00a0pero debe evitarse si tiene el \u00fanico prop\u00f3sito de patrocinar un servicio o de repetir la disponibilidad de un producto por en\u00e9sima vez.<\/p>\n

Use las abejas API para comunicaciones de servicios p\u00fablicos<\/h3>\n

Tambi\u00e9n podemos pensar en el uso de mensajes de texto masivos para fines p\u00fablicos y no solo para fines promocionales y comerciales.<\/p>\n

Tambi\u00e9n lo escribimos al comienzo del art\u00edculo, cada uno de nosotros siempre tiene su tel\u00e9fono celular con \u00e9l, ahora casi visto como un ap\u00e9ndice esencial de nuestro cuerpo,\u00a0siempre llega un sms<\/strong>\u00a0(independientemente de la conexi\u00f3n a Internet) y podr\u00eda usarse para advertir a los ciudadanos en caso de emergencias, problemas relacionados con el territorio, fallas o, en general, para cualquier comunicaci\u00f3n importante para el inter\u00e9s p\u00fablico.<\/p>\n

Gracias a la API de SMS, de hecho es posible integrar este sistema de comunicaci\u00f3n en cualquier software existente<\/strong>\u00a0(las abejas se distribuyen en todos los lenguajes de programaci\u00f3n principales: C, C ++, PHP, ASP.net, Java) siempre que el ciudadano d\u00e9 su autorizaci\u00f3n. La privacidad es quiz\u00e1s uno de los elementos m\u00e1s delicados en el uso de esta tecnolog\u00eda.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

Pasarela SMS: qu\u00e9 es y c\u00f3mo funciona Pasarela SMS: qu\u00e9 es y c\u00f3mo funciona La proliferaci\u00f3n de tel\u00e9fonos m\u00f3viles e Internet r\u00e1pido ha incrementado el uso de las llamadas pasarelas SMS, servidores\u2026<\/p>","protected":false},"author":22,"featured_media":16449,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_daim_seo_power":"","_daim_enable_ail":"","footnotes":""},"categories":[884],"tags":[63,874,50,854,118,128,40,39,110],"class_list":{"0":"post-16445","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-sms","8":"tag-allarme-per-whatsapp","9":"tag-app","10":"tag-come-archiviare","11":"tag-numero-virtuale-per-attivare-whatsapp","12":"tag-come-inviare","13":"tag-custom-message","14":"tag-da-android-su-iphone","15":"tag-da-iphone-su-android","16":"tag-marketing"},"yoast_head":"\nSms Gateway: cos\u2019\u00e8 e come funziona<\/title>\n<meta name=\"description\" content=\"Sms Gateway: cos\u2019\u00e8 e come funziona. 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