{"id":16866,"date":"2020-07-20T15:06:47","date_gmt":"2020-07-20T13:06:47","guid":{"rendered":"https:\/\/sendapp.live\/?p=16866"},"modified":"2020-07-20T15:09:09","modified_gmt":"2020-07-20T13:09:09","slug":"estrategia-de-mensajeria-de-nissan-x-myelefant","status":"publish","type":"post","link":"https:\/\/sendapp.live\/es\/2020\/07\/20\/nissan-x-myelefant-strategia-messaggistica\/","title":{"rendered":"Estrategia de mensajer\u00eda de Nissan x myElefant"},"content":{"rendered":"
\n
\n
\n
\n
\n

Nissan x myElefant: creando un mensajer\u00eda m\u00f3vil<\/a> para cada paso del recorrido del cliente<\/p>\n

La empresa japonesa, que tiene casi 100 a\u00f1os, es uno de los mayores fabricantes de autom\u00f3viles del mundo. La Alianza Renault-Nissan-Mitsubishi fue\u00a0\u00a0el grupo automovil\u00edstico l\u00edder mundial en t\u00e9rminos de ventas en 2017 y 2018<\/strong>\u00a0.<\/p>\n

El ciclo de vida del cliente automotriz es largo y Nissan participa en cada una de estas fases. Como resultado, la empresa japonesa otorg\u00f3 r\u00e1pidamente una importancia considerable a\u00a0\u00a0m\u00e9todos de comunicaci\u00f3n local utilizados por sus revendedores<\/strong>\u00a0\u00a0para mantenerse en contacto con sus clientes.<\/p>\n

En los \u00faltimos a\u00f1os, Nissan ha observado un deterioro de\u00a0\u00a0desempe\u00f1o de los canales de comunicaci\u00f3n tradicionales<\/strong>\u00a0. La b\u00fasqueda de soluciones alternativas capaces de revitalizar las relaciones con los clientes se ha vuelto, por tanto, fundamental para este gigante de la automoci\u00f3n.<\/p>\n

Mensajes para relaciones con los clientes<\/strong><\/h2>\n

Con la explosi\u00f3n del tr\u00e1fico de tel\u00e9fonos inteligentes y el desarrollo de nuevos formatos, Nissan ha decidido plantear\u00a0\u00a0la mensajer\u00eda m\u00f3vil en el coraz\u00f3n de su estrategia de relaci\u00f3n con el cliente<\/strong>\u00a0. \u00a1Este fue el punto de partida de la colaboraci\u00f3n de myElefant con Nissan Europa!<\/p>\n

El objetivo:\u00a0<\/strong>\u00a0dise\u00f1ar e implementar una estrategia de mensajer\u00eda m\u00f3vil en Europa para cada etapa del viaje del cliente utilizando la plataforma myElefant.<\/em><\/p>\n

Despu\u00e9s de un ejercicio POC exitoso, myElefant<\/a> y Nissan han decidido desarrollar una estrategia de tres ejes para lograrlo:<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n

\n
\n
\n
\n
\n
    \n
  1. Apoyar a Nissan en el desarrollo de comunicaciones locales.<\/li>\n
  2. Configurar escenarios relacionales autom\u00e1ticos a trav\u00e9s de una conexi\u00f3n a Nissan CRM<\/li>\n
  3. Innovar probando nuevos canales de mensajer\u00eda m\u00f3vil<\/li>\n<\/ol>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n
    \n
    \n
    \n
    \n
    \n

    La fase POC<\/strong><\/h2>\n

    En enero de 2018, Nissan implement\u00f3 su primer caso de uso basado en el formato Rich de la plataforma myElefant con el objetivo de presentar el nuevo Nissan MICRA.<\/p>\n

    \"Fotos<\/p>\n

    El formato ha sido muy bien recibido por los clientes de Nissan y los resultados de la campa\u00f1a son convincentes. Nissan, junto con myElefant, decidi\u00f3 utilizar el formato Rich SMS para tres nuevos tipos de campa\u00f1as que cumplen objetivos espec\u00edficos:<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n

    \n
    \n
    \n
    \n
    \n
      \n
    • Campa\u00f1as que destacan las \u00faltimas innovaciones de Nissan. (V\u00e9ase m\u00e1s arriba)<\/li>\n
    • Campa\u00f1as promocionales personalizadas<\/li>\n
    • Campa\u00f1as interpersonales<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n
      \n
      \n
      \n
      \n
      \n

      \"Imagen<\/p>\n

      Distribuci\u00f3n de comunicaciones locales<\/strong><\/h2>\n

      Nissan, en su estrategia de comunicaci\u00f3n local, tambi\u00e9n busca dotar a sus concesionarios de una plataforma de mensajer\u00eda que les permita estar en estrecho contacto con sus clientes. Esto significa que se han abierto 150 cuentas myElefant para sus revendedores en Francia.<\/p>\n

      Cada distribuidor puede acceder a un cat\u00e1logo de operaciones que han sido aprobadas por marketing central y activarlas cuando quieran llegar a sus clientes locales.<\/p>\n

      En seis meses, 200.000 clientes recibieron estas comunicaciones por SMS de su concesionario.<\/p>\n

      La conexi\u00f3n CRM para ampliar los casos de uso<\/strong><\/h2>\n

      Dado el alcance del uso de Nissan de la soluci\u00f3n myElefant y la expansi\u00f3n de la gama de escenarios de relaci\u00f3n con el cliente, myElefant y Nissan han optado por conectar myElefant a la plataforma Adobe Campaign utilizada por Nissan Europa.<\/p>\n

      Esta conexi\u00f3n tiene muchas ventajas que incluyen:<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n

      \n
      \n
      \n
      \n
      \n
        \n
      • Uso de listas din\u00e1micas y segmentadas en Nissan CRM. Esto significa que ya no es necesario cargar bases de datos de clientes en nuestra plataforma.<\/li>\n
      • Cargue los datos de rendimiento de la campa\u00f1a myElefant directamente en Adobe Campaign para aprovechar toda la delicadeza anal\u00edtica proporcionada por myElefant<\/li>\n
      • Distribuci\u00f3n autom\u00e1tica de campa\u00f1as. Esto le permite automatizar el env\u00edo de comunicaciones a lo largo del ciclo de vida del cliente.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n
        \n
        \n
        \n
        \n
        \n

        \"Imagen<\/p>\n

        Esta conexi\u00f3n permiti\u00f3 implementar un primer escenario que automatiz\u00f3 el env\u00edo de un SMS para indicar la concesi\u00f3n m\u00e1s cercana para todos los solicitantes de prueba. (ver foto arriba)<\/p>\n

        Mensajer\u00eda en el coraz\u00f3n de la innovaci\u00f3n<\/strong><\/h2>\n

        Hacia campa\u00f1as predictivas ...<\/strong><\/h3>\n

        En 2019, y nuevamente con el objetivo de mejorar la relevancia de su contenido, Nissan planea llevar sus campa\u00f1as de Rich SMS al siguiente nivel haci\u00e9ndolas ultra personales. La conexi\u00f3n CRM, junto con los an\u00e1lisis realizados por el proveedor de servicios de marketing predictivo de Nissan, permitir\u00e1 la creaci\u00f3n de plantillas de campa\u00f1a din\u00e1micas y personalizadas en el futuro.<\/p>\n

        A la vanguardia de la innovaci\u00f3n<\/strong><\/h3>\n

        Paralelamente a estas campa\u00f1as de Rich SMS y en constante b\u00fasqueda de innovaci\u00f3n, myElefant, un socio de Google RCS, se acerc\u00f3 a los equipos de Nissan para presentarles este nuevo canal de mensajer\u00eda m\u00f3vil.<\/p>\n

        Feliz con la experiencia myElefant, reforzada por la asociaci\u00f3n de Google, Nissan adopt\u00f3 inmediatamente este nuevo formato.<\/p>\n

        Esta colaboraci\u00f3n llev\u00f3 al desarrollo de un caso de uso de \u201cposventa\u201d, un piloto presentado en el Mobile World Congress 2018, que hoy permite a Nissan posicionarse como pionero en mensajer\u00eda m\u00f3vil.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"

        Nissan x myElefant: Creaci\u00f3n de una estrategia de mensajer\u00eda m\u00f3vil para cada etapa de la experiencia del cliente La empresa japonesa de casi 100 a\u00f1os es una de las\u2026<\/p>","protected":false},"author":22,"featured_media":16870,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_daim_seo_power":"","_daim_enable_ail":"","footnotes":""},"categories":[1343,884],"tags":[53,49,833,31,50,128,40,39,840,119,110,45,846,64,125],"class_list":{"0":"post-16866","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-mobile","8":"category-sms","9":"tag-archivia-chat-whatsapp","10":"tag-come-inviare-messaggi-che-si-autodistruggono-su-whatsapp-e-possibile-inviare-messaggi-whatsapp-che-si-autodistruggono-dopo-24-ore-utilizzando-funzione","11":"tag-how-to-set-up-auto-reply-for-whatsapp-guide-for-2020","12":"tag-free-whatsapp-bulk-sender","13":"tag-come-archiviare","14":"tag-custom-message","15":"tag-da-android-su-iphone","16":"tag-da-iphone-su-android","17":"tag-google","18":"tag-come-inviare-messaggi-che-si-autodistruggono-su-whatsapp","19":"tag-marketing","20":"tag-messaggi-whatsapp-eliminati","21":"tag-telegram","22":"tag-whatsapp-virus","23":"tag-whatsapp-web"},"yoast_head":"\nNissan x myElefant strategia messaggistica<\/title>\n<meta name=\"description\" content=\"Nissan x myElefant:creazione di una strategia di messaggistica mobile per ogni passaggio del percorso del cliente. La compagnia giapponese,\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sendapp.live\/es\/2020\/07\/20\/estrategia-de-mensajeria-de-nissan-x-myelefant\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nissan x myElefant strategia messaggistica\" \/>\n<meta property=\"og:description\" content=\"Nissan x myElefant:creazione di una strategia di messaggistica mobile per ogni passaggio del percorso del cliente. La compagnia giapponese,\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sendapp.live\/es\/2020\/07\/20\/estrategia-de-mensajeria-de-nissan-x-myelefant\/\" \/>\n<meta property=\"og:site_name\" content=\"SendApp - Software Whatsapp Marketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sendapp.live\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-20T13:06:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-07-20T13:09:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sendapp.live\/wp-content\/uploads\/2020\/07\/nissannuovologo-1024x642-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"642\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Blogger\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sendapp_live\" \/>\n<meta name=\"twitter:site\" content=\"@sendapp_live\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Blogger\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/sendapp.live\\\/2020\\\/07\\\/20\\\/nissan-x-myelefant-strategia-messaggistica\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sendapp.live\\\/2020\\\/07\\\/20\\\/nissan-x-myelefant-strategia-messaggistica\\\/\"},\"author\":{\"name\":\"Blogger\",\"@id\":\"https:\\\/\\\/sendapp.live\\\/it\\\/#\\\/schema\\\/person\\\/d299d0c16bd060adfd11119ff8f7d98b\"},\"headline\":\"Nissan x myElefant strategia messaggistica\",\"datePublished\":\"2020-07-20T13:06:47+00:00\",\"dateModified\":\"2020-07-20T13:09:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/sendapp.live\\\/2020\\\/07\\\/20\\\/nissan-x-myelefant-strategia-messaggistica\\\/\"},\"wordCount\":733,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/sendapp.live\\\/it\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/sendapp.live\\\/2020\\\/07\\\/20\\\/nissan-x-myelefant-strategia-messaggistica\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sendapp.live\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/nissannuovologo-1024x642-1.jpg\",\"keywords\":[\"archivia chat WhatsApp\",\"auto distruzione messaggi\",\"auto reply\",\"bulk message\",\"Come archiviare\",\"custom message\",\"da Android su iPhone\",\"da iPhone su Android\",\"Google\",\"how to send\",\"marketing\",\"messaggi WhatsApp eliminati\",\"telegram\",\"whatsapp virus\",\"whatsapp web\"],\"articleSection\":[\"mobile\",\"SMS\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/sendapp.live\\\/2020\\\/07\\\/20\\\/nissan-x-myelefant-strategia-messaggistica\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sendapp.live\\\/2020\\\/07\\\/20\\\/nissan-x-myelefant-strategia-messaggistica\\\/\",\"url\":\"https:\\\/\\\/sendapp.live\\\/2020\\\/07\\\/20\\\/nissan-x-myelefant-strategia-messaggistica\\\/\",\"name\":\"Nissan x myElefant strategia messaggistica\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sendapp.live\\\/it\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sendapp.live\\\/2020\\\/07\\\/20\\\/nissan-x-myelefant-strategia-messaggistica\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sendapp.live\\\/2020\\\/07\\\/20\\\/nissan-x-myelefant-strategia-messaggistica\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sendapp.live\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/nissannuovologo-1024x642-1.jpg\",\"datePublished\":\"2020-07-20T13:06:47+00:00\",\"dateModified\":\"2020-07-20T13:09:09+00:00\",\"description\":\"Nissan x myElefant:creazione di una strategia di messaggistica mobile per ogni passaggio del percorso del cliente. La compagnia giapponese,\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sendapp.live\\\/2020\\\/07\\\/20\\\/nissan-x-myelefant-strategia-messaggistica\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sendapp.live\\\/2020\\\/07\\\/20\\\/nissan-x-myelefant-strategia-messaggistica\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/sendapp.live\\\/2020\\\/07\\\/20\\\/nissan-x-myelefant-strategia-messaggistica\\\/#primaryimage\",\"url\":\"https:\\\/\\\/sendapp.live\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/nissannuovologo-1024x642-1.jpg\",\"contentUrl\":\"https:\\\/\\\/sendapp.live\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/nissannuovologo-1024x642-1.jpg\",\"width\":1024,\"height\":642},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sendapp.live\\\/2020\\\/07\\\/20\\\/nissan-x-myelefant-strategia-messaggistica\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sendapp.live\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Nissan x myElefant strategia messaggistica\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sendapp.live\\\/it\\\/#website\",\"url\":\"https:\\\/\\\/sendapp.live\\\/it\\\/\",\"name\":\"SendApp\",\"description\":\"Automate Your Messages & Grow Your Business\",\"publisher\":{\"@id\":\"https:\\\/\\\/sendapp.live\\\/it\\\/#organization\"},\"alternateName\":\"SendApp WhatsApp Marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/sendapp.live\\\/it\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/sendapp.live\\\/it\\\/#organization\",\"name\":\"SendApp\",\"url\":\"https:\\\/\\\/sendapp.live\\\/it\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/sendapp.live\\\/it\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/sendapp.live\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/Logo-Sendapp-300x60-1.png\",\"contentUrl\":\"https:\\\/\\\/sendapp.live\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/Logo-Sendapp-300x60-1.png\",\"width\":300,\"height\":60,\"caption\":\"SendApp\"},\"image\":{\"@id\":\"https:\\\/\\\/sendapp.live\\\/it\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/sendapp.live\",\"https:\\\/\\\/x.com\\\/sendapp_live\",\"https:\\\/\\\/www.instagram.com\\\/sendapp.live\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UC2gaLpi0-OJLG4CFbOr6mLw\",\"https:\\\/\\\/it.trustpilot.com\\\/review\\\/sendapp.live\"],\"description\":\"Piattaforma italiana di WhatsApp Marketing con API ufficiali Meta. Assistente AI, campagne massive, SMS Gateway gratuito, Google Calendar, automazioni. Da \u20ac16\\\/mese senza markup sui messaggi.\",\"email\":\"info@sendapp.live\",\"foundingDate\":\"2016-07-25\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/sendapp.live\\\/it\\\/#\\\/schema\\\/person\\\/d299d0c16bd060adfd11119ff8f7d98b\",\"name\":\"Blogger\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4ce6c79c7d549254e170ba7e532db68391b034b95559bd744349aee442ecdad7?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4ce6c79c7d549254e170ba7e532db68391b034b95559bd744349aee442ecdad7?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4ce6c79c7d549254e170ba7e532db68391b034b95559bd744349aee442ecdad7?s=96&d=mm&r=g\",\"caption\":\"Blogger\"},\"url\":\"https:\\\/\\\/sendapp.live\\\/es\\\/author\\\/blogger\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Estrategia de mensajer\u00eda de Nissan x myElefant","description":"Nissan x myElefant: cree una estrategia de mensajer\u00eda m\u00f3vil para cada paso del recorrido del cliente. La empresa japonesa,","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sendapp.live\/es\/2020\/07\/20\/estrategia-de-mensajeria-de-nissan-x-myelefant\/","og_locale":"es_ES","og_type":"article","og_title":"Nissan x myElefant strategia messaggistica","og_description":"Nissan x myElefant:creazione di una strategia di messaggistica mobile per ogni passaggio del percorso del cliente. La compagnia giapponese,","og_url":"https:\/\/sendapp.live\/es\/2020\/07\/20\/estrategia-de-mensajeria-de-nissan-x-myelefant\/","og_site_name":"SendApp - Software Whatsapp Marketing","article_publisher":"https:\/\/www.facebook.com\/sendapp.live","article_published_time":"2020-07-20T13:06:47+00:00","article_modified_time":"2020-07-20T13:09:09+00:00","og_image":[{"width":1024,"height":642,"url":"https:\/\/sendapp.live\/wp-content\/uploads\/2020\/07\/nissannuovologo-1024x642-1.jpg","type":"image\/jpeg"}],"author":"Blogger","twitter_card":"summary_large_image","twitter_creator":"@sendapp_live","twitter_site":"@sendapp_live","twitter_misc":{"Escrito por":"Blogger","Tiempo de lectura":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/sendapp.live\/2020\/07\/20\/nissan-x-myelefant-strategia-messaggistica\/#article","isPartOf":{"@id":"https:\/\/sendapp.live\/2020\/07\/20\/nissan-x-myelefant-strategia-messaggistica\/"},"author":{"name":"Blogger","@id":"https:\/\/sendapp.live\/it\/#\/schema\/person\/d299d0c16bd060adfd11119ff8f7d98b"},"headline":"Nissan x myElefant strategia messaggistica","datePublished":"2020-07-20T13:06:47+00:00","dateModified":"2020-07-20T13:09:09+00:00","mainEntityOfPage":{"@id":"https:\/\/sendapp.live\/2020\/07\/20\/nissan-x-myelefant-strategia-messaggistica\/"},"wordCount":733,"commentCount":0,"publisher":{"@id":"https:\/\/sendapp.live\/it\/#organization"},"image":{"@id":"https:\/\/sendapp.live\/2020\/07\/20\/nissan-x-myelefant-strategia-messaggistica\/#primaryimage"},"thumbnailUrl":"https:\/\/sendapp.live\/wp-content\/uploads\/2020\/07\/nissannuovologo-1024x642-1.jpg","keywords":["archivia chat WhatsApp","auto distruzione messaggi","auto reply","bulk message","Come archiviare","custom message","da Android su iPhone","da iPhone su Android","Google","how to send","marketing","messaggi WhatsApp eliminati","telegram","whatsapp virus","whatsapp web"],"articleSection":["mobile","SMS"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/sendapp.live\/2020\/07\/20\/nissan-x-myelefant-strategia-messaggistica\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/sendapp.live\/2020\/07\/20\/nissan-x-myelefant-strategia-messaggistica\/","url":"https:\/\/sendapp.live\/2020\/07\/20\/nissan-x-myelefant-strategia-messaggistica\/","name":"Estrategia de mensajer\u00eda de Nissan x myElefant","isPartOf":{"@id":"https:\/\/sendapp.live\/it\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sendapp.live\/2020\/07\/20\/nissan-x-myelefant-strategia-messaggistica\/#primaryimage"},"image":{"@id":"https:\/\/sendapp.live\/2020\/07\/20\/nissan-x-myelefant-strategia-messaggistica\/#primaryimage"},"thumbnailUrl":"https:\/\/sendapp.live\/wp-content\/uploads\/2020\/07\/nissannuovologo-1024x642-1.jpg","datePublished":"2020-07-20T13:06:47+00:00","dateModified":"2020-07-20T13:09:09+00:00","description":"Nissan x myElefant: cree una estrategia de mensajer\u00eda m\u00f3vil para cada paso del recorrido del cliente. La empresa japonesa,","breadcrumb":{"@id":"https:\/\/sendapp.live\/2020\/07\/20\/nissan-x-myelefant-strategia-messaggistica\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sendapp.live\/2020\/07\/20\/nissan-x-myelefant-strategia-messaggistica\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/sendapp.live\/2020\/07\/20\/nissan-x-myelefant-strategia-messaggistica\/#primaryimage","url":"https:\/\/sendapp.live\/wp-content\/uploads\/2020\/07\/nissannuovologo-1024x642-1.jpg","contentUrl":"https:\/\/sendapp.live\/wp-content\/uploads\/2020\/07\/nissannuovologo-1024x642-1.jpg","width":1024,"height":642},{"@type":"BreadcrumbList","@id":"https:\/\/sendapp.live\/2020\/07\/20\/nissan-x-myelefant-strategia-messaggistica\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sendapp.live\/"},{"@type":"ListItem","position":2,"name":"Nissan x myElefant strategia messaggistica"}]},{"@type":"WebSite","@id":"https:\/\/sendapp.live\/it\/#website","url":"https:\/\/sendapp.live\/it\/","name":"SendApp","description":"Automatice sus mensajes y haga crecer su negocio","publisher":{"@id":"https:\/\/sendapp.live\/it\/#organization"},"alternateName":"SendApp WhatsApp Marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sendapp.live\/it\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/sendapp.live\/it\/#organization","name":"SendApp","url":"https:\/\/sendapp.live\/it\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/sendapp.live\/it\/#\/schema\/logo\/image\/","url":"https:\/\/sendapp.live\/wp-content\/uploads\/2025\/04\/Logo-Sendapp-300x60-1.png","contentUrl":"https:\/\/sendapp.live\/wp-content\/uploads\/2025\/04\/Logo-Sendapp-300x60-1.png","width":300,"height":60,"caption":"SendApp"},"image":{"@id":"https:\/\/sendapp.live\/it\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/sendapp.live","https:\/\/x.com\/sendapp_live","https:\/\/www.instagram.com\/sendapp.live","https:\/\/www.youtube.com\/channel\/UC2gaLpi0-OJLG4CFbOr6mLw","https:\/\/it.trustpilot.com\/review\/sendapp.live"],"description":"Plataforma italiana de marketing por WhatsApp con API Meta oficial. Asistente de IA, campa\u00f1as masivas, pasarela SMS gratuita, Google Calendar, automatizaciones. Desde 16 \u20ac\/mes sin recargo por mensaje.","email":"info@sendapp.live","foundingDate":"2016-07-25"},{"@type":"Person","@id":"https:\/\/sendapp.live\/it\/#\/schema\/person\/d299d0c16bd060adfd11119ff8f7d98b","name":"Blogger","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/4ce6c79c7d549254e170ba7e532db68391b034b95559bd744349aee442ecdad7?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4ce6c79c7d549254e170ba7e532db68391b034b95559bd744349aee442ecdad7?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4ce6c79c7d549254e170ba7e532db68391b034b95559bd744349aee442ecdad7?s=96&d=mm&r=g","caption":"Blogger"},"url":"https:\/\/sendapp.live\/es\/author\/blogger\/"}]}},"_links":{"self":[{"href":"https:\/\/sendapp.live\/es\/wp-json\/wp\/v2\/posts\/16866","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sendapp.live\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sendapp.live\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sendapp.live\/es\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/sendapp.live\/es\/wp-json\/wp\/v2\/comments?post=16866"}],"version-history":[{"count":0,"href":"https:\/\/sendapp.live\/es\/wp-json\/wp\/v2\/posts\/16866\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sendapp.live\/es\/wp-json\/wp\/v2\/media\/16870"}],"wp:attachment":[{"href":"https:\/\/sendapp.live\/es\/wp-json\/wp\/v2\/media?parent=16866"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sendapp.live\/es\/wp-json\/wp\/v2\/categories?post=16866"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sendapp.live\/es\/wp-json\/wp\/v2\/tags?post=16866"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}