{"id":19710,"date":"2021-02-26T11:06:50","date_gmt":"2021-02-26T10:06:50","guid":{"rendered":"https:\/\/sendapp.live\/?p=19710"},"modified":"2021-02-26T11:09:39","modified_gmt":"2021-02-26T10:09:39","slug":"raisons-commencer-avec-messagerie-strategie-sendapp","status":"publish","type":"post","link":"https:\/\/sendapp.live\/fr\/2021\/02\/26\/reasons-start-with-messaging-strategy-sendapp\/","title":{"rendered":"7 raisons de d\u00e9marrer une conversation par messagerie d\u00e8s aujourd'hui\u00a0!"},"content":{"rendered":"

Livrer\u00a0<\/i>excellente exp\u00e9rience client<\/i><\/b> pour les prospects et les clients ? N'appelez pas. Message! Commencez par ajouter des canaux conversationnels \u00e0 votre parcours client num\u00e9rique\u00a0: WhatsApp<\/a>, SMS, Facebook Messenger, Apple Business Chat, WeChat, \u2026 <\/i>Voici\u00a0<\/i>7 raisons<\/i><\/b> pour d\u00e9marrer la conversation par messagerie tout de suite\u00a0!\u00a0<\/i><\/p>\n

1. Vos clients veulent vous envoyer un message<\/b><\/h4>\n

Ne sommes-nous pas tous fatigu\u00e9s de faire la queue pour le service ?<\/i>\u00a0Avec diff\u00e9rentes applications de messagerie entrant dans notre monde, "g\u00e9n\u00e9ration silencieuse<\/i>' est n\u00e9e\u00a0: une jeune g\u00e9n\u00e9ration qui aime la messagerie et les m\u00e9dias sociaux pour interagir. Et ils veulent aussi commencer \u00e0 envoyer des messages avec votre entreprise\u00a0!<\/p>\n

2. Cr\u00e9ez un parcours client num\u00e9rique fluide\u00a0<\/b><\/h4>\n

Connectez-vous avec vos clients d\u00e8s le d\u00e9but de leur parcours client. Configurez la messagerie dans le cadre de votre strat\u00e9gie commerciale et utilisez-la dans vos diff\u00e9rents services. Laissez le marketing, les ventes et le support travailler ensemble de mani\u00e8re transparente pour cr\u00e9er plus de fans et donc plus de clients !<\/p>\n

3. Score d'effort client de Gartner<\/b>\u00a0<\/b><\/h4>\n

Selon Gartner, la r\u00e9duction de l'effort client peut permettre d'obtenir des interactions de meilleure qualit\u00e9 et de r\u00e9duire les co\u00fbts. Les entreprises qui proposent une assistance par messagerie verront donc de meilleurs scores NPS, une augmentation des taux de rachat et une meilleure r\u00e9tention des employ\u00e9s. Commencer par la conversation de messagerie, s\u00e9lectionner une strat\u00e9gie de canal de messagerie asynchrone est\u00a0au moins trois\u00a0<\/b>des fois mieux<\/b>\u00a0que d'utiliser les canaux vocaux traditionnels\u00a0:<\/p>\n

4. C'est mieux pour votre client<\/b><\/h4>\n

\u00a0<\/b>Les clients peuvent vous joindre via leurs canaux pr\u00e9f\u00e9r\u00e9s, ils peuvent vous envoyer et se d\u00e9tendre sans avoir \u00e0 attendre. Vous \u00eates toujours disponible : n'importe o\u00f9, n'importe quand. Par cons\u00e9quent, l'utilisation de la conversation par messagerie augmentera votre Net Promoter Score avec 30%, contrairement \u00e0 l'utilisation de canaux vocaux traditionnels.<\/p>\n

5. Mieux pour vos employ\u00e9s<\/b><\/h4>\n

Avec la bonne plateforme, des r\u00e8gles de routage automatiques et la priorisation des messages sont possibles et la collaboration avec d'autres agents et robots peut se faire de mani\u00e8re transparente. Par cons\u00e9quent, les agents seront moins stress\u00e9s et pourront se concentrer sur l\u2019offre \u00e0 vos clients d\u2019une exp\u00e9rience client sans effort. La r\u00e9tention des employ\u00e9s augmentera avec le 15-20%, ce qui entra\u00eenera une r\u00e9duction des co\u00fbts de formation et d'embauche.<\/p>\n

6. Mieux pour votre portefeuille<\/b><\/h4>\n

La messagerie vous fera \u00e9conomiser au moins 30% sur les co\u00fbts op\u00e9rationnels. En d\u00e9finissant des objectifs bas\u00e9s sur les SLA, en augmentant la productivit\u00e9 et en utilisant des int\u00e9grations transparentes, votre retour sur investissement augmentera consid\u00e9rablement.<\/p>\n

7. C'est parfait pour le service client bas\u00e9 sur SLA\u00a0<\/b><\/h4>\n

Les canaux num\u00e9riques ont \u00e9t\u00e9 jug\u00e9s comme les plus adapt\u00e9s au service client bas\u00e9 sur les SLA B2C en 2020. La productivit\u00e9 et l'efficacit\u00e9 des \u00e9quipes peuvent \u00eatre g\u00e9r\u00e9es et mesur\u00e9es facilement gr\u00e2ce \u00e0 la messagerie.<\/p>\n

\u00cates-vous pr\u00eat \u00e0 entamer la conversation avec vos clients\u00a0?<\/p>\n

Essayez SendApp. C'est un parfait exp\u00e9diteur de messages WhatsApp. Ainsi, en l'utilisant, vous pouvez \u00eatre en contact avec tous vos clients.<\/p>\n

Essayez-le maintenant<\/strong><\/a><\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

Vous souhaitez offrir une exp\u00e9rience client exceptionnelle \u00e0 vos prospects et clients\u00a0? N'appelez plus. Envoyez des messages\u00a0! Commencez par int\u00e9grer des canaux conversationnels \u00e0 votre parcours client num\u00e9rique\u00a0: WhatsApp, SMS, Facebook Messenger, Apple Business Chat, WeChat, \u2026 Ici\u2026<\/p>","protected":false},"author":22,"featured_media":19711,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_daim_seo_power":"","_daim_enable_ail":"","footnotes":""},"categories":[883,19],"tags":[54,2576,119,2575,2554,2561,30,2545,2568,2577,25],"class_list":{"0":"post-19710","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-messenger","8":"category-whatsapp","9":"tag-rendi-i-messaggi-piu-attraenti-con-sendapp","10":"tag-conversation","11":"tag-come-inviare-messaggi-che-si-autodistruggono-su-whatsapp","12":"tag-messaging","13":"tag-send","14":"tag-send-message","15":"tag-sendapp","16":"tag-sendapp-business","17":"tag-sender","18":"tag-strategy","19":"tag-whatsapp"},"yoast_head":"\n7 reasons why to start with a messaging conversation today!<\/title>\n<meta name=\"description\" content=\"Delivering\u00a0excellent customer experience for prospects and customers? 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