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WhatsApp Business enhances the Catalog

by 26 March 2024#!30Tue, 19 Nov 2024 11:46:44 +0100+01:004430#30Tue, 19 Nov 2024 11:46:44 +0100+01:00-11Europe/Rome3030Europe/Rome202430 19am30am-30Tue, 19 Nov 2024 11:46:44 +0100+01:0011Europe/Rome3030Europe/Rome2024302024Tue, 19 Nov 2024 11:46:44 +010046114611amTuesday=4159#!30Tue, 19 Nov 2024 11:46:44 +0100+01:00Europe/Rome11#November 19th, 2024#!30Tue, 19 Nov 2024 11:46:44 +0100+01:004430#/30Tue, 19 Nov 2024 11:46:44 +0100+01:00-11Europe/Rome3030Europe/Rome202430#!30Tue, 19 Nov 2024 11:46:44 +0100+01:00Europe/Rome11#No Comments

WhatsApp Business

enhances the Catalogue: a turning point for companies

WhatsApp Business is renewed, highlighting the Product Catalog more. The recent innovation places the Catalog icon in the chat screen, signaling a clear shift towards a business-oriented approach.

The Catalog becomes accessible

Until now, many users and businesses were not making full use of the Catalog on WhatsApp. Now, the icon positioned at the top right during chats makes it immediately visible and accessible. This simple but effective update facilitates interaction with the virtual storefront of companies, allowing users to explore products and services with a single tap.

Shopping made easy

WhatsApp si appresta a trasformare la messaggistica in un’esperienza d’acquisto. Le parole d’ordine sono praticità e velocità: presto, attraverso il Catalogo, si potranno completare acquisti direttamente dall’app, inclusi i pagamenti.

Improved management

La gestione del Catalogo da parte delle aziende è in fase di miglioramento. Attualmente limitata ai dispositivi mobili e carente di alcune funzionalità intuitive, si prevede che WhatsApp svilupperà nuove soluzioni per facilitare l’uso di questa risorsa.

 

The impact on the market

The integration between messaging and shopping creates new market dynamics. WhatsApp users, who number in the millions, will get used to interacting with the product sheets directly within the app, until completing the purchase.

Sendapp as a business accelerator

In questo scenario, Sendapp emerge come strumento fondamentale per gli imprenditori che desiderano sfruttare al meglio le nuove funzionalità di WhatsApp Business. Sendapp permette di gestire campagne di marketing mirate, di automatizzare la comunicazione con i clienti e di monitorare le performance in modo intuitivo e innovativo. Visitando [Sendapp](https://sendapp.live/it/), è possibile scoprire come questo strumento possa trasformare l’engagement dei clienti in vendite concrete.

The future of digital business

La strategia di WhatsApp Business, ampliata e rafforzata da Sendapp, apre le porte a una nuova era per il commercio digitale. Questo percorso, che parte dalla visibilità del Catalogo per arrivare agli acquisti in-app, segna un cambiamento profondo. Gli imprenditori attenti e proattivi troveranno in Sendapp un alleato prezioso per cavalcare l’onda di questa rivoluzione digitale.

L’integrazione tra WhatsApp e Sendapp non è solo una questione di tecnologia, ma di visione. La piattaforma di messaggistica più diffusa al mondo e un tool all’avanguardia come Sendapp combinano le loro forze. Insieme, offrono alle aziende la possibilità di evolvere e di restare al passo con i tempi in un mercato sempre più competitivo e digitalizzato.

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