To send multiple messages Sending bulk messages on WhatsApp can be very useful for businesses looking to maximize their marketing on the platform. However, it's important to remember that the primary goal shouldn't be simply to reach as many people as possible, but to build strong, trusting relationships with customers. In this article, we'll explore four methods for sending bulk messages on WhatsApp, from the simplest to the most complex.
1. The “Forward” Function:
This method allows you to forward an existing message to up to five contacts at a time. It's the most basic method and has the obvious limitation of a limited number of recipients you can reach simultaneously. Furthermore, recipients will see that the message has been forwarded, which can diminish the perception of direct, personal communication.
2. The Broadcast Lists:
This tool allows you to send messages to a list of recipients, with the advantage that each message is received as if it were sent individually. Broadcast lists can contain up to 256 contacts, and messages are delivered only to recipients who have saved the company number in their address book. This method combines convenience with greater customization than the simple "Forward" function.
3. Unofficial Submission Software:
These programs allow for more advanced bulk sending than Broadcast Lists, also allowing for message customization through variable fields. However, they present some complexities, such as requiring users with a certain level of technical expertise to operate them, and they may not be cloud-based, making sending management less reliable.
4. Software API (WhatsApp Official Use):
These tools represent the most advanced solution for bulk emails, ideal for businesses with thousands of customers. They offer advanced features such as adding buttons to chats, access to detailed statistics, and greater protection against bans. However, they incur costs for each email and require more complex management.
Conclusion
Choosing the best method for bulk sending on WhatsApp depends on several factors, including the number of recipients, available technical skills, and budget. One option worth considering for its versatility and ease of use is Sendapp. This platform allows for both the use of official APIs and unofficial solutions, offering the flexibility of cloud-based operation. Sendapp stands out for its ability to adapt to different business needs, making it a valuable tool for companies looking to leverage WhatsApp to its full potential for marketing.
