The secret to growing a small business quickly is in automation. Is your business ready to take your marketing on autopilot? Top Marketing Automation Software for Your Small Business.
Choosing the best marketing automation software becomes challenging for you as a small business when your budget is tethered. Or, if you think your business is small enough to be marketed manually. Or, if your customers walk into your store and you never needed to meet them digitally. But your business goal is to grow, right? You aim to get more sales, grab a bigger market, open multiple branches, bring in more profits, and stand up to your competitors. So here is the secret, the missing link, the hidden gem: automation.
By automatontion, we mean allocating time-consuming, monotonous, redundant, and repetitive tasks of marketing to software while you get to focus on the crucial and exciting creative portion of it.
What better deal than to find a marketing automation software for your small business?
How Is Marketing Automation Changing the Global Marketing Scene?
There is a growing amount of research conducted by various organizations that point towards the magnanimous growth of businesses once they automate their marketing processes.
According to the 2020 Facebook's State of Small Business Report, nearly 51% of small businesses have reported an increase in online interactions with their clients.
In the State of Marketing Automation Survey Report 2019 published by Social Media Today, over 75% of businesses use at least one category of marketing automation tools. So how can marketing automation software transform your small business?
Three major things happen when you use marketing automation platforms for your business.
1. You'll have increased sales productivity.
2. You'll be able to reduce your overheads.
3. You'll be able to scale your business with fewer resources.
The other benefits of getting the best marketing software include:
1. Alignment of your sales and marketing
2. Generates revenue faster
3. Helps you retain your customers and create a relationship with them
4. Provides analytics by tracking and measuring marketing progress
5. Improves your marketing campaigns
What Are the Important Features of Marketing Automation Software?
A small business requires automated marketing software that covers the following important but basic features:
- User-friendly with a simple interface
- whatsapp campaign marketing
- Integrates with your CRM
- A / B testing
- Lead nurturing and management
- Social media management
The Top Marketing Automation Software for Your Business
1. SendApp Connect
Currently, there are over 86,000 clients in over 120 countries that use SendApp Connect to grow their businesses.
SendApp Connect is a marketing automation software that will help you automate your sales, service, and marketing.
This powerful marketing platform provides your small business with the following usefull tools that you can use it to grow your business with ease:
- CRM Tools: email integration, app marketplace integrations, email templates, etc.
- Marketing Tools: email marketing, landing pages, list segmentation, ad management, etc.
- Sales Tools: live chat, email scheduling, reporting dashboard, etc.
- Service Tools: messenger integration, conversational bots, email tracking, and notifications, etc.
- Free WordPless plugin
- Free SMS Gateway