WhatsApp opt-in: how to collect it compliantly and stay GDPR-compliant
The 4 compliant ways to collect WhatsApp opt-in: widget, checkout, click-to-chat, and QR code. A practical guide to staying GDPR-compliant.
July 5, 2026 · 7 min
GDPR and WhatsApp Business: 2026 compliance guide
GDPR and WhatsApp Business: consent, privacy notice, data retention and right to object to use WhatsApp compliantly in 2026.
July 5, 2026 · 9 min
WhatsApp QR code for the physical store: a practical guide
WhatsApp QR code for the physical store: bring customers into chat from the window, receipt and packaging with click-to-chat links.
July 5, 2026 · 7 min
WhatsApp vs SMS: when it's worth using one over the other
WhatsApp vs SMS compared: costs, open rates and reliability to choose the right channel for every business message.
July 5, 2026 · 8 min
WhatsApp vs email marketing: which converts more
WhatsApp vs email marketing compared: open rate, costs and use cases. An honest guide to understanding when to use WhatsApp and when email.
July 5, 2026 · 8 min
WhatsApp cost per conversation 2026: how the pricing works
WhatsApp cost per conversation: how Meta's pricing model works in 2026, explained with real spend examples. A clear guide.
July 5, 2026 · 8 min
Unofficial vs official WhatsApp API: what to choose
Real differences between WhatsApp Web via QR and the official Meta API: risks, costs and when it's worth using one or the other.
July 5, 2026 · 8 min
WhatsApp QR code for your shop: from the counter to the chat
How to create a WhatsApp QR code and use it in your shop: storefront, receipt, and packaging, the right pre-filled text, and how to measure the contacts it generates.
June 12, 2026 · 6 min
WhatsApp Business Web: the limits for businesses (and when to switch)
WhatsApp Business Web is free but built for one person: the account is tied to the phone, with no mass sending or team features. All the limits and when to switch.
June 12, 2026 · 7 min
WhatsApp Business on a landline: yes, you can — here’s how to activate it
WhatsApp Business works on a landline, too: verification comes by phone call, not by SMS. Step-by-step procedure, advantages, and alternatives.
June 12, 2026 · 7 min
WhatsApp broadcast: how it works, the difference from groups, and the real limits
What a WhatsApp broadcast list is, how to create one, how it differs from groups, and the limits of the free app: a practical guide with alternatives for businesses.
June 12, 2026 · 6 min
How to create a WhatsApp Business account: a practical guide
How to create a WhatsApp Business account for free: download the app, register the number, fill in the business profile, and set up the first tools. Step-by-step guide.
June 11, 2026 · 8 min
WhatsApp Business app or API: which to choose and when
Free WhatsApp Business app or Meta’s official API? The differences in limits, costs, operators, and automations, with use cases to understand when and how to switch.
June 8, 2026 · 9 min
Is WhatsApp Business free? What it really costs
WhatsApp Business is free in the app, but costs begin with the Meta API and platforms. What’s free, where you pay, and how to estimate the real expense.
June 5, 2026 · 8 min
Toll-free number or WhatsApp Business for support?
Toll-free number or WhatsApp Business for customer support? A comparison of costs, experience, waiting, and traceability, with the cases where each one wins.
June 2, 2026 · 9 min
WhatsApp marketing and GDPR: the practical guide to staying compliant
WhatsApp marketing and GDPR: you need a legal basis (usually consent), a clear privacy notice, easy revocation, and firm rules on data retention.
May 27, 2026 · 10 min
Open rate: why WhatsApp gets read more than email
WhatsApp is almost always opened, and almost immediately; email far less so. Here's why, what it means for promos and support, and how to make both channels work together.
May 24, 2026 · 8 min
Why WhatsApp marketing works: the structural reasons
WhatsApp marketing converts for structural reasons: immediacy, conversation, trust and proximity. Here's why it works and how it applies by industry.
May 21, 2026 · 9 min
Best times to send WhatsApp messages to customers
When to send WhatsApp messages to customers: days and time slots by industry, why to avoid night and early morning, how to stagger and test your sends.
March 22, 2026 · 8 min
Changing your WhatsApp number without losing chats and contacts
How to change your number on WhatsApp without losing chats, groups and contacts: step-by-step guide, differences with WhatsApp Business and what to do on the business side.
December 1, 2025 · 8 min
WhatsApp Web: complete guide, limits and alternatives
A complete guide to WhatsApp Web: how to connect it with the QR code, what you can and can't do, the real limits and the difference with Business Web and multi-team platforms.
November 25, 2025 · 9 min
WhatsApp Business description: how to write it with examples
How to write the description and business profile on WhatsApp Business: the fields to fill in (hours, address, website, category) and ready-to-use examples by industry.
November 22, 2025 · 8 min
WhatsApp broadcast lists: how to create and use them
A practical guide to creating and using WhatsApp Business broadcast lists: the 256-contact limit, differences from groups and when to move to a platform.
November 19, 2025 · 8 min
How to schedule WhatsApp messages for business
Find out how to schedule the sending of WhatsApp messages: what the app allows, what a platform requires, use cases and practical examples for small businesses.
November 16, 2025 · 8 min