
Lead generation with WhatsApp: effective strategies 2026
Lead generation with WhatsApp in 2026: from QR codes to click-to-chat and ads, the updated methods to fill the pipeline.
July 5, 2026 · 9 min

Multichannel strategy: WhatsApp, Instagram and SMS together
Multichannel marketing strategy with WhatsApp, Instagram and SMS: manage everything from a single inbox and never lose a contact.
July 5, 2026 · 8 min

WhatsApp contact segmentation: using tags to sell
How to segment WhatsApp contacts with tags: organize your lists, send targeted campaigns and raise response rates without spamming.
July 5, 2026 · 7 min

Follow-up on WhatsApp: when and how to send it to sell
Practical guide to WhatsApp follow up: timing, ready-to-use texts and mistakes to avoid to reactivate cold leads without being intrusive.
July 5, 2026 · 8 min

WhatsApp marketing metrics: the KPIs that really matter
WhatsApp marketing metrics: which KPIs to track (delivery, read, reply, conversion) and how to read them to improve your campaigns.
July 5, 2026 · 7 min

WhatsApp CRM vs Excel: why manual management holds you back
WhatsApp CRM vs Excel: when spreadsheets are no longer enough and how a CRM for WhatsApp boosts conversions and response speed with SendApp.
July 5, 2026 · 7 min

Click to WhatsApp Ads: the complete guide to acquiring leads in chat
How to set up click to WhatsApp Ads on Meta that open a chat and generate qualified leads at low cost. Practical step-by-step guide.
July 5, 2026 · 8 min

Reactivating inactive customers with WhatsApp: the win-back guide
The win-back guide on WhatsApp: how to segment inactive customers at 60, 90 and 180 days, when to use an offer or news, example messages and the right frequency.
June 12, 2026 · 8 min

Phrases to sell on WhatsApp: 20+ ready-to-copy examples
Over 20 phrases to sell on WhatsApp: openers, pitches, follow-ups and closes ready to copy, plus the mistakes that make every message pushy.
June 12, 2026 · 7 min

Click to WhatsApp Ads: the Meta campaigns that open a chat
A guide to Click to WhatsApp Ads: how to run Facebook and Instagram campaigns that open a chat, costs compared to forms, AI lead qualification and measurement.
June 12, 2026 · 7 min

WhatsApp campaigns: the complete guide to getting started (2026)
How to run WhatsApp campaigns in 2026: 1. Choose the track (QR or Meta API), 2. Build the list with consents, 3. Segment by tags, 4. Write the template, 5. Measure and repeat.
June 12, 2026 · 9 min

Upselling on WhatsApp: how to pitch the upgrade at the right moment
How to do upselling on WhatsApp without being pushy: post-purchase timing, ready-to-copy messages, offers that convert and common mistakes.
April 12, 2026 · 8 min

Cross-selling on WhatsApp: the right products after the order
How to do cross-selling on WhatsApp: suggesting complementary products after the order and based on purchases, with examples for e-commerce and brick-and-mortar.
April 9, 2026 · 8 min

Lead nurturing on WhatsApp: cultivating contacts who aren't ready
How to cultivate leads who aren't ready with a sequence of useful WhatsApp messages: examples of a step-by-step flow, the content for each phase and when to push for the purchase.
April 6, 2026 · 9 min