The Italian alternative to Spoki, minus the ballooning costs

No +25% overages, no paid support: with SendApp, the price you see is the price you pay.

Spoki is a solid Italian platform for WhatsApp marketing on the official API. But the price list only tells half the story: between conversation tiers, +25% overages and tiered support, the real cost climbs fast.

Comparison based on Spoki's public pricing and pages as of June 2026. Prices may change: always check the provider's website.

Where Spoki shows its limits

Campaigns start at €79, not at €39

The €39 is the Service plan, which does not include campaigns. Broadcasts need the Marketing plan, from €79/month billed annually (price list read on spoki.com on 30/09/2026, VAT excluded).

+25% overages and forced upgrades

Once you exceed the included conversations, Spoki adds a 25% markup on the unit rate, with a 300% cap beyond which upgrading is mandatory.

Real support is a paid extra

The included support is the "Basic" tier: higher tiers cost €49, €199 and €999 per month.

Official API on both sides

Both Spoki and SendApp run on Meta's official API and let you connect the number you already use. The difference is in the price list: conversation tiers, +25% overages and tiered support.

SendApp vs Spoki, line by line

FeatureSendAppSpoki
SendApp Agent Meta WhatsApp APIYes.AgentYes.Yes
Trainable AI chatbot includedYes.in every Agent planPartial.AI features tied to higher plans
Channels beyond WhatsAppYes.IG, Telegram, Messenger, Email, SMS, Voice, widgetPartial.WhatsApp-centric
Overages without markupYes.YesNo.+25%, 3× cap then upgrade
Support includedYes.in Italian and English, includedPartial.Basic; serious tiers €49–999/month
Calendar, reminders and bookingsYes.with Google CalendarNo.No
Entry price for campaignsYes.€19/monthPartial.Marketing from €79/month (annual)

The real cost, compared

SendAppSpoki
Entry price to run campaigns€19/month, all includedMarketing from €79/month (annual, price list of 30/09/2026)
Markup on messagesNo markup (Meta bills its rates directly)Zero within quota, +25% on overages
Priority supportIncludedFrom €49 to €999/month

Three things you pay extra for elsewhere

Not a promotion: they sit inside every SendApp Agent plan, starting with Professional at €19/month.

Support is included, not a tier you buy

There is no separate support plan in the SendApp price list: support is included in every plan, from Professional at €19/month. There is no "serious" support level that costs more.

Spoki: On Spoki the included support is the Basic tier: the higher ones cost €49, €199 and €999 per month.

AI is in the plan, not an add-on

The AI chatbot you train on your own content is included in every Agent plan: 1 AI account on Professional, 5 on Business, up to 30 on Platinum. No module to switch on, no per-flow fee.

Zero activation costs

No setup fee and no dedicated number to pay for on the side: you connect the number you already use and start. The listed subscription is everything you pay SendApp — Meta’s rates, where they apply, are billed by Meta with no markup.

Why people who compare choose SendApp

Start today: Meta verification raises limits, it doesn't block you

With SendApp Agent you connect your number to Meta's official API through Meta's guided sign-up and send your first messages in minutes. Meta business verification is what raises your sending limits as volumes grow.

Predictable pricing

No tiers, no marked-up overages: the plan includes messages, AI, operators and support.

More channels in the same inbox

With Agent you also handle Instagram, Telegram, Messenger, Email, SMS, Voice and your website widget, with an AI trained on your content.

SendApp vs Spoki: frequently asked questions

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